Anatomy of an LTO – Part Two: The LTO Pre-Launch Countdown & Checklist
By: Tara Jewell, Marketing Insights Associate In this article, you will find: Pre-Launch Countdown & Check List Before you launch your LTO, there a few important steps to remember, as well as some knowledge you can glean by looking at LTOs from a historical and statistical manner. Let’s take a quick look at the stats […]